Value of LinkedIn Groups — Published On Medium
- Group email digest are too burdensome. If you’re a member of 10+ groups.
- Most groups have few active or new discussions. Which means old posts are repeated for several days in group digest emails.
- A lot of discussions are actually marketing promotions or jobs. So lots of popular groups have spam issues.
- So what value/challenges do you see in LinkedIn groups? How do you solve these challenges today?
Originally posted by Jasmeet Singh.
Google Wants To Own Enterprise, But It’ll Do It Google Style – Livefyre Comment On PandoDaily
@fnelson - Google market is currently limited to SMBs. Very few enterprises have risk-appetite to even try a consumer vendor. – JASMEET SAWHNEY
For Google the outlook is bright: It will succeed in enterprise, just not quite yet. Despite numerous customer wins and a surge of momentum in cloud-based productivity apps, the company, for now, is far from emerging victorious, partly because of its methodical approach to the enterprise, and partly because of enterprises’ cautious approach to Google — two awkward dance partners, eyeing each other from across the room.
Google is competing for enterprise relevance in several key categories: Office productivity applications, including e-mail, personal cloud, corporate back-end cloud services, and social. Google is just starting out with Google Compute Engine, its cloud infrastructure service. Google Drive, the company’s personal cloud offering, and Google Plus, its social media product, are both still pining for consumer attention, much less enterprise relevance. But even here, there’s promise; more on these in a future post.
via Google wants to own enterprise, but it’ll do it Google style | PandoDaily.
Does Every Company Need An Enterprise Social Network? – Posted On Quora
One aspect that has changed over the years is how information is consumed and shared. No company can live without it. Period. Whether it is industry information, competitor information, corporate news, employees’ personal knowledge and interests, etc. This is absolutely valuable to companies of all sizes – small or large. As the Intranets have failed, Enterprise Social Networks have become the only medium for employees to discover and share information. So, if it is only about information – yes, ESNs are effective and every company can find some value in it based on how many employees participate.
But, this does not mean every company needs tons of other features offered by Enterprise Social Networks. Most companies using Yammer, Jive and other products do not make good use of other features. It is still to be seen how much impact these ESNs bring to day-to-day employee workflows, which is a key aspect of this question.
-JASMEET SAWHNEY
via (61) Does every company need an Enterprise Social Network? – Quora.
What Retailers Need To Do In Light Of Recent Google Changes? Build Content Sites! – Retail Spokes Blog
Google recently updated its search algorithm, which according to Google will affect about 11.8% of searches. The change is targeted towards pushing down sites with low-quality content. According to a blog post by Amit Singhal, Google Fellow, and Matt Cutts, Principal Engineer:
“This update is designed to reduce rankings for low-quality sites—sites which are low-value add for users, copy content from other websites or sites that are just not very useful. At the same time, it will provide better rankings for high-quality sites—sites with original content and information such as research, in-depth reports, thoughtful analysis and so on.”
So, what do retail sites do in light of these changes? The answer is simple – create high-quality original content that attracts backlinks naturally. The blog post by Amit and Matt further states importance of high quality content:
“Google depends on the high-quality content created by wonderful websites around the world, and we do have a responsibility to encourage a healthy web ecosystem. Therefore, it is important for high-quality sites to be rewarded, and that’s exactly what this change does.”
Facebook Commerce: Marketplace or Just Referral Source? – Retail Spokes Blog
Lately, there has been a lot of talk about Facebook’s eCommerce efforts. Many believe it is the next big thing in eCommerce. According to IDC, in three to five years, 10 to 15 percent of total consumer spending in developed countries may go through sites such as Facebook. I agree that some consumer spending will go through social networks, but these numbers along with predictions by many others are somewhat inflated. Facebook’s initiatives like Open Graph, Like button, Facebook Credits and partnerships with retailers indicate a push towards making its platform more conducive for eCommerce transactions. But, it will take years before physical product sales become mainstream on Facebook.
What can really work in near future is Facebook as a referral platform. The real value for anyone trying to leverage Facebook comes from heaps of social data that the platform owns. But, collecting data is one thing and putting it to use is another. It will take a while before Facebook itself can effectively mine and use this social data, let alone its partner being able to make good use of it. Currently, when making a buying decision outside of Facebook, this data rarely helps. This is due to the fact that at a user level limited amount of product recommendations can be derived via Facebook APIs, and anything outside user’s immediate social graph very quickly becomes vague. But, if Facebook itself were to launch a product recommendation engine (or such), they would have huge amount of data to analyze and tremendous targeting opportunities.
E-Commerce Videos: Benefits And Optimization Best Practices – Retail Spokes Blog
For a long time, retailers held back from adding video content on their eCommerce sites. This delay was due to high production and hosting costs, inept distribution and marketing channels, and few optimization opportunities. All in all, there was no clear ROI for the investment. Today, technology advancement has cleared most of these roadblocks. About 68% of top 50 US online retailers offered some kind of video content on their site in 2009 (eMarketer). This number is growing rapidly as adding video content has now become the second-highest priority of multichannel retailers. According to a recent Forrester Research study, videos are 53 times more likely to generate a first-page ranking than traditional SEO techniques.
Turbans Unwrapped Published on YesPunjab
Sikh turban is an article of faith that has been made mandatory by the founders of Sikhism. It is not merely cultural paraphernalia. The symbolisms of wearing a turban are many from it being regarded as a symbol of sovereignty, dedication, self-respect, courage, devotion, and style, but, the foremost reason all practicing Sikhs wear a turban is just one – out of love, obedience and commitment to the wishes of the founders of their faith. The turban is deeply intertwined with the Sikh identity and is a manifestation of the mission given to all Sikhs – to fearlessly stand against tyranny and protect the downtrodden. Wearing a turban ensures that no Sikh can hide in the crowd and escape this responsibility. Turban was included in the Sikh dress code contrary to the prevailing diktat that only the superior class could wear a turban. The Sikh prophets sought to uplift the subjugated and make them the equals of the highest of the high. They diligently worked to create an egalitarian society dedicated to justice and equality.
The New Shopper – Informed, Connected And Demanding! – Retail Spokes Blog
It is amazing how Apple rules over its consumer’s mindsets. They pre-sell millions of products and even get away with shortcomings (think iPhone 4 signal issues) without hurting their fan base. Only Steve Jobs has the ability to instruct his consumers to stop holding the phone ‘the wrong way!’ But, Apple fanatics are a rare breed providing such leeway to a seller. In the times that we live in, it is difficult even to get shoppers’ attention. To think of commanding what, where, when and how they buy is like daydreaming. Shoppers today have complete control and they have tools at their disposal that facilitate this authority.
So, what has lead to this shopper authority? Internet and other digital mediums have essentially changed the way we shop. The effect of internet shopping is far greater than the dollar value of online sales transactions. It is the influence on offline shopping where online produces a much bigger impact. Let’s list down some of things that have changed shoppers’ attitude and in effect transformed the retail landscape.
Turbans Unwrapped Published on CNN
The turban being part of Sikhism has given me much inner strength, courage, wisdom, clear conscience, and the ability to stand up to my actions. I have enjoyed every moment of it and threatening episodes have only made me a stronger and better human being. Every time excited children gaze at me from the back seat windows of their car, I am reaffirmed of the legacy and the virtues of the Sikh identity.
Ask The Headhunter: Is LinkedIn Cheating Employers and Job Seekers Alike? – Disqus Comment On PBS NewsHour
You’re an employer and you’re hiring. You pay LinkedIn $3,950 for 10 job postings to help you find the best, most qualified hires. When LinkedIn delivers job applicants, do you care that those at the very top of the list paid LinkedIn for their positioning — while possibly better, more qualified candidates who didn’t pay are pushed to the bottom? Do you care that you can’t even turn this “feature” off?
Double-Dipping
Whether you’re the job applicant or the employer, you’d probably feel cheated. Imagine LinkedIn was a headhunter who charged the employer to fill a job, but also took money from an applicant to submit her resume first. That’s called double-dipping.
Welcome to the “job board” model for recruitment advertising, where the middle man charges everyone and manipulates the database, and where matching qualifications to job requirements is way down on the list of concerns, right beside those poor “basic users” who didn’t pay to play.
via Ask The Headhunter: Is LinkedIn Cheating Employers and Job Seekers Alike? | Making Sen$e | PBS NewsHour.