It is not a good idea. Extra click/login can turn away shoppers unless they are so hooked on and are convinced that there is a substantial incentive to login. This happens rarely (mostly with bigger players).
-JASMEET SAWHNEY
http://www.barnesandnoble
.com
http://www.urbanoutfitters.com
http://www.moosejaw.com
http://www.rei.com/
http://www.gilt.com/sale/men -JASMEET SAWHNEY
While it’s common knowledge that Amazon.com performs well, are there any new startups that have introduced novel or just plain attractive features?
via (60) What are some examples of wonderfully designed ecommerce sites? – Quora.