<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Jasmeet Sawhney &#187; Social Media</title>
	<atom:link href="http://jasmeet.io/Jasmeet-Sawhney/category/social-media/feed/" rel="self" type="application/rss+xml" />
	<link>http://jasmeet.io</link>
	<description>My Thoughts &#38; Opinions Published Around The Web On Topics That Matter To Me</description>
	<lastBuildDate>Tue, 04 Sep 2018 00:07:43 +0000</lastBuildDate>
	<language>en-US</language>
		<sy:updatePeriod>hourly</sy:updatePeriod>
		<sy:updateFrequency>1</sy:updateFrequency>
	<generator>https://wordpress.org/?v=3.9.40</generator>
	<item>
		<title>[VIDEO] Executive Management Award Profile &#8211; YibLab</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/video-executive-management-award-profile-yiblab/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/video-executive-management-award-profile-yiblab/#comments</comments>
		<pubDate>Mon, 01 May 2017 18:29:45 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Startup Life]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[awards]]></category>
		<category><![CDATA[business awards]]></category>
		<category><![CDATA[executive management award]]></category>
		<category><![CDATA[interview]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=649</guid>
		<description><![CDATA[Talking to SmartCEO magazine about passion, drive, and important characteristics for success.]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/video-executive-management-award-profile-yiblab/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Yiblab’s Sawhney Talks about Cutting-Edge Digital Marketing at Startup Grind &#8211; Published on NJ Tech Weekly</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/yiblabs-sawhney-talks-about-cutting-edge-digital-marketing-at-startup-grind-published-on-nj-tech-weekly/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/yiblabs-sawhney-talks-about-cutting-edge-digital-marketing-at-startup-grind-published-on-nj-tech-weekly/#comments</comments>
		<pubDate>Thu, 02 Mar 2017 21:04:13 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Startup Life]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[NJ Tech Weekly]]></category>
		<category><![CDATA[startup]]></category>
		<category><![CDATA[startup grind]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=624</guid>
		<description><![CDATA[Marketing has made great strides in recent years, as companies have integrated the latest marketing technologies to help them achieve the best possible results in selling products and services in today’s digital economy. That was the message from marketing expert and entrepreneur Jasmeet Sawhney, who was the featured speaker at the Startup Grind Princeton event [&#8230;]]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/yiblabs-sawhney-talks-about-cutting-edge-digital-marketing-at-startup-grind-published-on-nj-tech-weekly/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>[VIDEO] Social Media Marketing: One Core Concept To Get More Shares On Your Content &#8211; YouTube</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/video-social-media-marketing-one-core-concept-to-get-more-shares-on-your-content-youtube/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/video-social-media-marketing-one-core-concept-to-get-more-shares-on-your-content-youtube/#comments</comments>
		<pubDate>Mon, 28 Nov 2016 20:46:00 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[customer engagement]]></category>
		<category><![CDATA[social engagement]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=580</guid>
		<description><![CDATA[In this episode, Jasmeet Sawhney talks about a core concept (or framework) that marketing teams can follow as they try to make their content more shareable on social media. Jasmeet talks about importance of “Audience Activation”, and then about specific tactics to get more engagement on social media. Watch the video for more.. via [VIDEO] [&#8230;]]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/video-social-media-marketing-one-core-concept-to-get-more-shares-on-your-content-youtube/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>[VIDEO] Content Marketing: 4 Simple Tips To Transform Into An Always-On Media Business &#8211; YouTube</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/video-content-marketing-4-simple-tips-to-transform-into-an-always-on-media-business-youtube/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/video-content-marketing-4-simple-tips-to-transform-into-an-always-on-media-business-youtube/#comments</comments>
		<pubDate>Mon, 10 Oct 2016 19:23:18 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[always-on marketing]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[media business]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=571</guid>
		<description><![CDATA[In this episode, Jasmeet Sawhney talks about how to transform your content marketing into an always-on media business. Jasmeet provides some simple tips (or principles) to follow when business and marketing teams begin their journey to scale their content marketing programs, and try to transform into an always-on media business. Watch the video for more.. via [VIDEO] [&#8230;]]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/video-content-marketing-4-simple-tips-to-transform-into-an-always-on-media-business-youtube/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>[Podcast] How to Leverage Micro Influencers to Grow Your Brand &#8211; Published on Sweet Fish Media</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/podcast-how-to-leverage-micro-influencers-to-grow-your-brand-published-on-sweet-fish-media/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/podcast-how-to-leverage-micro-influencers-to-grow-your-brand-published-on-sweet-fish-media/#comments</comments>
		<pubDate>Wed, 05 Oct 2016 19:36:44 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[influencer marketing]]></category>
		<category><![CDATA[micro-influencers]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=556</guid>
		<description><![CDATA[Podcast interview with B2B Growth Show produced by Sweet Fish Media. It is around micro-influencers, and how B2B businesses can leverage micro-influencers as they start to build their influencer marketing programs. Also available on iTunes.. In this episode we talk to Jasmeet Sawhney, Managing Principal and CMO at YibLab. You can find this interview, and [&#8230;]]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/podcast-how-to-leverage-micro-influencers-to-grow-your-brand-published-on-sweet-fish-media/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
<enclosure url="http://jasmeet.io/wp-content/uploads/2016/10/How-to-Leverage-Micro-influencers-to-grow-your-brand.mp3" length="10902363" type="audio/mpeg" />
		</item>
		<item>
		<title>Top Must-Have Traits of Chief MarTechs &#8211; Published on Docurated</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/top-must-have-traits-of-chief-martechs-published-on-docurated/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/top-must-have-traits-of-chief-martechs-published-on-docurated/#comments</comments>
		<pubDate>Thu, 29 Sep 2016 13:37:59 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[chief marketing technologists]]></category>
		<category><![CDATA[CMT]]></category>
		<category><![CDATA[CMTO]]></category>
		<category><![CDATA[Marketing Talent]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=551</guid>
		<description><![CDATA[“It may sound intuitive, but the most important trait is having the right balance of…” Marketing/Business knowledge and IT/Technical depth. Typically, Chief Marketing Technologists have two types of background. Either, it’s someone from the IT side who is an expert in marketing/data infrastructure and software, and has worked with Marketing teams for a long time. Or, someone [&#8230;]]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/top-must-have-traits-of-chief-martechs-published-on-docurated/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>[VIDEO] Digital Marketing: Why It As Not A Separate Marketing Function? &#8211; YouTube</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/video-digital-marketing-why-it-as-not-a-separate-marketing-function-youtube/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/video-digital-marketing-why-it-as-not-a-separate-marketing-function-youtube/#comments</comments>
		<pubDate>Wed, 21 Sep 2016 15:38:08 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Personal Interests]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[Digital Transformation]]></category>
		<category><![CDATA[Integrated Marketing]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=538</guid>
		<description><![CDATA[In this episode, Jasmeet Sawhney talks about the ongoing debate in the marketing world. On one hand, there are folks who think that Digital Marketing is not a separate marketing function. On the other, there are folks who argue that Digital Marketing should continue to be a separate function, it should continue to be a [&#8230;]]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/video-digital-marketing-why-it-as-not-a-separate-marketing-function-youtube/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>[VIDEO] Influencer Marketing &amp; Micro-Influencers: Biggest Mistake Marketing Teams Are Making &#8211; YouTube</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/video-influencer-marketing-micro-influencers-biggest-mistake-marketing-teams-are-making-youtube/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/video-influencer-marketing-micro-influencers-biggest-mistake-marketing-teams-are-making-youtube/#comments</comments>
		<pubDate>Mon, 12 Sep 2016 18:38:47 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Personal Interests]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[influencer marketing]]></category>
		<category><![CDATA[micro-influencers]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=526</guid>
		<description><![CDATA[In this episode, Jasmeet Sawhney talks about the biggest mistake marketing teams are making in Influencer Marketing. Specifically, when marketing is trying to discover and engage with micro-influencers. Most marketing teams fail to leverage an invested group of people who are already talking about your brand, products, and services. Jasmeet also provides another tip on [&#8230;]]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/video-influencer-marketing-micro-influencers-biggest-mistake-marketing-teams-are-making-youtube/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>TIE Digital Marketing Keynote: Strategy to grow your business on a lean budget</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/tie-digital-marketing-keynote-strategy-to-grow-your-business-on-a-lean-budget/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/tie-digital-marketing-keynote-strategy-to-grow-your-business-on-a-lean-budget/#comments</comments>
		<pubDate>Tue, 19 Jul 2016 22:52:48 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Startup Life]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[growth hacking]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[startups]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=504</guid>
		<description><![CDATA[Why do so many businesses struggle with digital marketing?  Today’s marketing landscape allows a small company, or even an individual, to get attention of millions of digital users.  How do you grow your business?  Jasmeet Sawhney, CEO of YibLab and a serial entrepreneur with over 15 years of digital marketing experience will help you arrive at the [&#8230;]]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/tie-digital-marketing-keynote-strategy-to-grow-your-business-on-a-lean-budget/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>PANEL CONVERSATION: Marketing &amp; Analytics &#8230; A Love Story &#8211; NYC Marketing Analytics Forum (New York, NY)</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/panel-conversation-marketing-analytics-a-love-story-nyc-marketing-analytics-forum-new-york-ny/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/panel-conversation-marketing-analytics-a-love-story-nyc-marketing-analytics-forum-new-york-ny/#comments</comments>
		<pubDate>Mon, 25 Apr 2016 20:11:04 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Startup Life]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[big data]]></category>
		<category><![CDATA[data analytics]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing analytics]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=485</guid>
		<description><![CDATA[Data-driven marketing is profoundly shifting the way organizations and brands engage with their customers. Enterprises are motivated, now more than ever, to leverage converged data platforms and strategy to facilitate data-driven decision-making.  Technology has evolved to allow marketers the opportunity to mine insights along the customer journey in real-time to produce a more meaningful, targeted, [&#8230;]]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/panel-conversation-marketing-analytics-a-love-story-nyc-marketing-analytics-forum-new-york-ny/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>
