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	<title>Jasmeet Sawhney &#187; Personal Brand</title>
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	<description>My Thoughts &#38; Opinions Published Around The Web On Topics That Matter To Me</description>
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		<title>Jasmeet Sawhney named 2017 Executive Management Award Winner</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/jasmeet-sawhney-named-2017-executive-management-award-winner/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/jasmeet-sawhney-named-2017-executive-management-award-winner/#comments</comments>
		<pubDate>Mon, 08 May 2017 18:18:02 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Startup Life]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[awards]]></category>
		<category><![CDATA[business awards]]></category>
		<category><![CDATA[executive management award]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=639</guid>
		<description><![CDATA[I believe there is no defined formula to inspire and motivate others, and you cannot create one for the sake of it,” says Jasmeet Sawhney, CMO at YibLab, Inc. “It is a natural part of your everyday job, and mentoring your team is just a characteristic of good leadership. When it comes to inspiring teams, [&#8230;]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>[VIDEO] Executive Management Award Profile &#8211; YibLab</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/video-executive-management-award-profile-yiblab/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/video-executive-management-award-profile-yiblab/#comments</comments>
		<pubDate>Mon, 01 May 2017 18:29:45 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Startup Life]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[awards]]></category>
		<category><![CDATA[business awards]]></category>
		<category><![CDATA[executive management award]]></category>
		<category><![CDATA[interview]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=649</guid>
		<description><![CDATA[Talking to SmartCEO magazine about passion, drive, and important characteristics for success.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Jasmeet Sawhney (YibLab) @ Startup Grind</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/jasmeet-sawhney-yiblab-startup-grind/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/jasmeet-sawhney-yiblab-startup-grind/#comments</comments>
		<pubDate>Mon, 20 Feb 2017 18:00:28 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Startup Life]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[speaker]]></category>
		<category><![CDATA[startup grind]]></category>
		<category><![CDATA[startups]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=611</guid>
		<description><![CDATA[Jasmeet is a serial entrepreneur and ‘Modern Marketing’ expert with deep roots in technology and data analytics. via Jasmeet Sawhney (YibLab) &#8211; Startup Grind Princeton (Princeton, NJ) &#124; Meetup.]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/jasmeet-sawhney-yiblab-startup-grind/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>[VIDEO] Interview with SmartCEO On Culture, Business Advice and Failures</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/video-interview-with-smartceo-on-culture-business-advice-and-failures/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/video-interview-with-smartceo-on-culture-business-advice-and-failures/#comments</comments>
		<pubDate>Wed, 01 Feb 2017 21:24:21 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Personal Interests]]></category>
		<category><![CDATA[Startup Life]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[Business Advice]]></category>
		<category><![CDATA[Company Culture]]></category>
		<category><![CDATA[Failures]]></category>
		<category><![CDATA[Fast Growth]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=599</guid>
		<description><![CDATA[Here’s a video where I, along with other leaders of fast growing companies in NJ, share thoughts on establishing a company culture that has an entrepreneurial mindset, how to handle failure, and the best piece of advice I have received about running a fast-growing company. via [VIDEO] YibLab CEO On Culture, Business Advice and Failures [&#8230;]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>[VIDEO] Social Media Marketing: One Core Concept To Get More Shares On Your Content &#8211; YouTube</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/video-social-media-marketing-one-core-concept-to-get-more-shares-on-your-content-youtube/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/video-social-media-marketing-one-core-concept-to-get-more-shares-on-your-content-youtube/#comments</comments>
		<pubDate>Mon, 28 Nov 2016 20:46:00 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[customer engagement]]></category>
		<category><![CDATA[social engagement]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=580</guid>
		<description><![CDATA[In this episode, Jasmeet Sawhney talks about a core concept (or framework) that marketing teams can follow as they try to make their content more shareable on social media. Jasmeet talks about importance of “Audience Activation”, and then about specific tactics to get more engagement on social media. Watch the video for more.. via [VIDEO] [&#8230;]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>[Podcast] How to Leverage Micro Influencers to Grow Your Brand &#8211; Published on Sweet Fish Media</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/podcast-how-to-leverage-micro-influencers-to-grow-your-brand-published-on-sweet-fish-media/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/podcast-how-to-leverage-micro-influencers-to-grow-your-brand-published-on-sweet-fish-media/#comments</comments>
		<pubDate>Wed, 05 Oct 2016 19:36:44 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[influencer marketing]]></category>
		<category><![CDATA[micro-influencers]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=556</guid>
		<description><![CDATA[Podcast interview with B2B Growth Show produced by Sweet Fish Media. It is around micro-influencers, and how B2B businesses can leverage micro-influencers as they start to build their influencer marketing programs. Also available on iTunes.. In this episode we talk to Jasmeet Sawhney, Managing Principal and CMO at YibLab. You can find this interview, and [&#8230;]]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/podcast-how-to-leverage-micro-influencers-to-grow-your-brand-published-on-sweet-fish-media/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
<enclosure url="http://jasmeet.io/wp-content/uploads/2016/10/How-to-Leverage-Micro-influencers-to-grow-your-brand.mp3" length="10902363" type="audio/mpeg" />
		</item>
		<item>
		<title>[VIDEO] Digital Marketing: Why It As Not A Separate Marketing Function? &#8211; YouTube</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/video-digital-marketing-why-it-as-not-a-separate-marketing-function-youtube/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/video-digital-marketing-why-it-as-not-a-separate-marketing-function-youtube/#comments</comments>
		<pubDate>Wed, 21 Sep 2016 15:38:08 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Personal Interests]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[Digital Transformation]]></category>
		<category><![CDATA[Integrated Marketing]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=538</guid>
		<description><![CDATA[In this episode, Jasmeet Sawhney talks about the ongoing debate in the marketing world. On one hand, there are folks who think that Digital Marketing is not a separate marketing function. On the other, there are folks who argue that Digital Marketing should continue to be a separate function, it should continue to be a [&#8230;]]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/video-digital-marketing-why-it-as-not-a-separate-marketing-function-youtube/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>[VIDEO] Influencer Marketing &amp; Micro-Influencers: Biggest Mistake Marketing Teams Are Making &#8211; YouTube</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/video-influencer-marketing-micro-influencers-biggest-mistake-marketing-teams-are-making-youtube/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/video-influencer-marketing-micro-influencers-biggest-mistake-marketing-teams-are-making-youtube/#comments</comments>
		<pubDate>Mon, 12 Sep 2016 18:38:47 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Personal Interests]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[influencer marketing]]></category>
		<category><![CDATA[micro-influencers]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=526</guid>
		<description><![CDATA[In this episode, Jasmeet Sawhney talks about the biggest mistake marketing teams are making in Influencer Marketing. Specifically, when marketing is trying to discover and engage with micro-influencers. Most marketing teams fail to leverage an invested group of people who are already talking about your brand, products, and services. Jasmeet also provides another tip on [&#8230;]]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/video-influencer-marketing-micro-influencers-biggest-mistake-marketing-teams-are-making-youtube/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>TIE Digital Marketing Keynote: Strategy to grow your business on a lean budget</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/tie-digital-marketing-keynote-strategy-to-grow-your-business-on-a-lean-budget/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/tie-digital-marketing-keynote-strategy-to-grow-your-business-on-a-lean-budget/#comments</comments>
		<pubDate>Tue, 19 Jul 2016 22:52:48 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Startup Life]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[growth hacking]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[startups]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=504</guid>
		<description><![CDATA[Why do so many businesses struggle with digital marketing?  Today’s marketing landscape allows a small company, or even an individual, to get attention of millions of digital users.  How do you grow your business?  Jasmeet Sawhney, CEO of YibLab and a serial entrepreneur with over 15 years of digital marketing experience will help you arrive at the [&#8230;]]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/tie-digital-marketing-keynote-strategy-to-grow-your-business-on-a-lean-budget/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New Jersey Tech and Pharma Companies on the 2015 Deloitte Technology Fast 500 &#8211; Published on NJ Tech Weekly</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/new-jersey-tech-and-pharma-companies-on-the-2015-deloitte-technology-fast-500-published-on-nj-tech-weekly/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/new-jersey-tech-and-pharma-companies-on-the-2015-deloitte-technology-fast-500-published-on-nj-tech-weekly/#comments</comments>
		<pubDate>Wed, 25 Nov 2015 21:47:52 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Startup Life]]></category>
		<category><![CDATA[awards]]></category>
		<category><![CDATA[axtria]]></category>
		<category><![CDATA[deloitte fast 500]]></category>
		<category><![CDATA[NJTC]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=442</guid>
		<description><![CDATA[Below we present the New Jersey companies that made the Technology Fast 500 list published by Deloitte LLP, a global professional services firm with U.S. headquarters in New York. The Technology Fast 500 provides a ranking of the fastest growing technology, media, telecommunications, life sciences and clean technology companies – both public and private – [&#8230;]]]></description>
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