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	<title>Jasmeet Sawhney &#187; digital marketing</title>
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		<title>[Podcast] How to Leverage Micro Influencers to Grow Your Brand &#8211; Published on Sweet Fish Media</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/podcast-how-to-leverage-micro-influencers-to-grow-your-brand-published-on-sweet-fish-media/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/podcast-how-to-leverage-micro-influencers-to-grow-your-brand-published-on-sweet-fish-media/#comments</comments>
		<pubDate>Wed, 05 Oct 2016 19:36:44 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[influencer marketing]]></category>
		<category><![CDATA[micro-influencers]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=556</guid>
		<description><![CDATA[Podcast interview with B2B Growth Show produced by Sweet Fish Media. It is around micro-influencers, and how B2B businesses can leverage micro-influencers as they start to build their influencer marketing programs. Also available on iTunes.. In this episode we talk to Jasmeet Sawhney, Managing Principal and CMO at YibLab. You can find this interview, and [&#8230;]]]></description>
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		<title>[VIDEO] Digital Marketing: Why It As Not A Separate Marketing Function? &#8211; YouTube</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/video-digital-marketing-why-it-as-not-a-separate-marketing-function-youtube/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/video-digital-marketing-why-it-as-not-a-separate-marketing-function-youtube/#comments</comments>
		<pubDate>Wed, 21 Sep 2016 15:38:08 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Personal Interests]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[Digital Transformation]]></category>
		<category><![CDATA[Integrated Marketing]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=538</guid>
		<description><![CDATA[In this episode, Jasmeet Sawhney talks about the ongoing debate in the marketing world. On one hand, there are folks who think that Digital Marketing is not a separate marketing function. On the other, there are folks who argue that Digital Marketing should continue to be a separate function, it should continue to be a [&#8230;]]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/video-digital-marketing-why-it-as-not-a-separate-marketing-function-youtube/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>[VIDEO] Influencer Marketing &amp; Micro-Influencers: Biggest Mistake Marketing Teams Are Making &#8211; YouTube</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/video-influencer-marketing-micro-influencers-biggest-mistake-marketing-teams-are-making-youtube/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/video-influencer-marketing-micro-influencers-biggest-mistake-marketing-teams-are-making-youtube/#comments</comments>
		<pubDate>Mon, 12 Sep 2016 18:38:47 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Personal Interests]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[influencer marketing]]></category>
		<category><![CDATA[micro-influencers]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=526</guid>
		<description><![CDATA[In this episode, Jasmeet Sawhney talks about the biggest mistake marketing teams are making in Influencer Marketing. Specifically, when marketing is trying to discover and engage with micro-influencers. Most marketing teams fail to leverage an invested group of people who are already talking about your brand, products, and services. Jasmeet also provides another tip on [&#8230;]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>TIE Digital Marketing Keynote: Strategy to grow your business on a lean budget</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/tie-digital-marketing-keynote-strategy-to-grow-your-business-on-a-lean-budget/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/tie-digital-marketing-keynote-strategy-to-grow-your-business-on-a-lean-budget/#comments</comments>
		<pubDate>Tue, 19 Jul 2016 22:52:48 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Startup Life]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[growth hacking]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[startups]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=504</guid>
		<description><![CDATA[Why do so many businesses struggle with digital marketing?  Today’s marketing landscape allows a small company, or even an individual, to get attention of millions of digital users.  How do you grow your business?  Jasmeet Sawhney, CEO of YibLab and a serial entrepreneur with over 15 years of digital marketing experience will help you arrive at the [&#8230;]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>How to Get SEO Clients? 11 Experts Chime In &#8211; Published on Agency Analytics</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/how-to-get-seo-clients-11-experts-chime-in-published-on-agency-analytics/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/how-to-get-seo-clients-11-experts-chime-in-published-on-agency-analytics/#comments</comments>
		<pubDate>Tue, 08 Mar 2016 22:13:11 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Startup Life]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[yellow pages]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=458</guid>
		<description><![CDATA[Believe it or not &#8211; my team has been extremely successful in signing up clients with some offline tactics. The most successful offline medium for us has been Yellow Pages. We focus on companies that run full page advertisements on YP, and then search the company on the web to make sure it has a [&#8230;]]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/how-to-get-seo-clients-11-experts-chime-in-published-on-agency-analytics/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>The Top 20 Ways To Naturally Generate Backlinks in 2016 &#8211; Published on Inet Solutions</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/the-top-20-ways-to-naturally-generate-backlinks-in-2016-published-on-inet-solutions/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/the-top-20-ways-to-naturally-generate-backlinks-in-2016-published-on-inet-solutions/#comments</comments>
		<pubDate>Mon, 01 Feb 2016 21:40:26 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[backlinks]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[inbound marketing]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=439</guid>
		<description><![CDATA[Infographics + Memes &#38; Visual Messages Jasmeet Sawhney, CEO of YibLab, had two solutions to inbound links generation – one for B2B companies and one for B2C companies: Generating inbound links requires businesses to constantly create a mix of different types of content that their audience would love to share. But, there are two specific [&#8230;]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to get better ROI out of your social media sharing? &#8211; Published on LinkedIn</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/how-to-get-better-roi-out-of-your-social-media-sharing-published-on-linkedin/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/how-to-get-better-roi-out-of-your-social-media-sharing-published-on-linkedin/#comments</comments>
		<pubDate>Wed, 29 Apr 2015 14:27:32 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Personal Interests]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[personal brand]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[social media roi]]></category>
		<category><![CDATA[thought leadership]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=418</guid>
		<description><![CDATA[We all share content on one or more social networks. In fact, social sharing has become one of the most common activities on the web. There are some who get a kick out of sharing everything in their life (“I just took a shower with chilling cold water!”); some feel connected when they share; some [&#8230;]]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/how-to-get-better-roi-out-of-your-social-media-sharing-published-on-linkedin/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Does Your Rigor Match Your Risk? &#8211; Disqus Comment On PharmExec</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/does-your-rigor-match-your-risk-disqus-comment-on-pharmexec/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/does-your-rigor-match-your-risk-disqus-comment-on-pharmexec/#comments</comments>
		<pubDate>Mon, 12 May 2014 22:33:14 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Comments & Micro-Content]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Pharmaceutical]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[big data]]></category>
		<category><![CDATA[data analytics]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[Pharma]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[sales analytics]]></category>
		<category><![CDATA[sales operations]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=220</guid>
		<description><![CDATA[While I totally agree with the Quality Assurance best practices you have mentioned in the article, are they any different from QA practices you would follow for a digital project in another industry, let&#8217;s say Insurance or Media? Would like to know your thoughts around how specifically this (or other approaches) can improve effectiveness of [&#8230;]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Traditional Pharma Sales Model &#8211; Is It Really Broken? &#8211; LinkedIn Group</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/traditional-pharma-sales-model-is-it-really-broken-linkedin-group/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/traditional-pharma-sales-model-is-it-really-broken-linkedin-group/#comments</comments>
		<pubDate>Sat, 10 May 2014 04:56:19 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[LinkedIn Groups]]></category>
		<category><![CDATA[Pharmaceutical]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[crm]]></category>
		<category><![CDATA[data analytics]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[linkedin groups]]></category>
		<category><![CDATA[Pharma]]></category>
		<category><![CDATA[pharma sales]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[sales analytics]]></category>
		<category><![CDATA[sales operations]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=276</guid>
		<description><![CDATA[&#160; There is a lot of hue and cry about traditional Pharma sales model and why it doesn&#8217;t work &#8211; prescriber access, ROI concerns, more stakeholders in the process, regulations, and so on..But, are these real issues? Most Pharma companies continue to spend Billions on the traditional model &#8211; why? Is it really not working? [&#8230;]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>What Retailers Need To Do In Light Of Recent Google Changes? Build Content Sites! &#8211; Retail Spokes Blog</title>
		<link>http://jasmeet.io/Jasmeet-Sawhney/what-retailers-need-to-do-in-light-of-recent-google-changes-build-content-sites-retail-spokes-blog/</link>
		<comments>http://jasmeet.io/Jasmeet-Sawhney/what-retailers-need-to-do-in-light-of-recent-google-changes-build-content-sites-retail-spokes-blog/#comments</comments>
		<pubDate>Sun, 07 Oct 2012 17:49:10 +0000</pubDate>
		<dc:creator><![CDATA[Jasmeet Sawhney]]></dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[search engines]]></category>

		<guid isPermaLink="false">http://jasmeet.io/?p=142</guid>
		<description><![CDATA[&#160; Google recently updated its search algorithm, which according to Google will affect about 11.8% of searches. The change is targeted towards pushing down sites with low-quality content. According to a blog post by Amit Singhal, Google Fellow, and Matt Cutts, Principal Engineer: “This update is designed to reduce rankings for low-quality sites—sites which are [&#8230;]]]></description>
		<wfw:commentRss>http://jasmeet.io/Jasmeet-Sawhney/what-retailers-need-to-do-in-light-of-recent-google-changes-build-content-sites-retail-spokes-blog/feed/</wfw:commentRss>
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